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A maturity model for sales and marketing alignment

A maturity model for sales and marketing alignment

This ebook from Marketing Profs provides exclusive advice from industry thought leaders on how to achieve sales and marketing alignment. You’ll gain an understanding of where you fall on the smarketing maturity model and get clear steps on how to get to the next level.

A Sneak Peek

“The best marketing tactics are the ones that sales can get behind— or even better, use as a tool. A referral program that can be directly used by sales will convert at a very high level and help them get more business.”

Ben Stein, Director of Marketing, Salesforce  

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