Customers can now streamline referral programs for customer acquisition and demand generation 

Ann Arbor, Mich. September 1, 2015 – Amplifinity today announced it has launched the Amplifinity Connector on Salesforce AppExchange, empowering clients to leverage customer, partner and employee referrals in a whole new way. Amplifinity provides an enterprise SaaS referral automation engine that powers referral programs for some of the world’s largest and most well-known companies. The Amplifinity Connector provides a powerful, closed-loop system that helps Salesforce customers to acquire and nurture advocates, empower them to share and engage their network, attribute new sales to the advocates that generated them, and reward advocates for successful transactions.

Built on the Salesforce1 Platform, the social, mobile and cloud customer platform built to transform sales, service and marketing, the Amplifinity Connector is currently available on the AppExchange.

The Amplifinity Platform Key Features

The Amplifinity Connector allows Salesforce and Amplifinity joint customers to automate advocacy and referrals in order to drive customer acquisition and demand generation. Amplifinity provides its customers with security and ease of use, increasing the speed of deployment and  reducing the impact on a customer’s IT team for manual integration.

Comments on the News

  • “The Amplifinity Connector also provides a powerful way to get an enterprise’s sales team involved in marketing-driven referral programs by allowing the sales team to create, capture, track, and manage the high-quality referral leads in a closed-loop system over the full lifecycle of a referral, from request to reward,” said Larry Angeli, CEO of Amplifinity. “We use Salesforce, and the Amplifinity Connector will allow us to deepen that existing partnership by providing additional value to the advocacy ecosystem for enterprises in key verticals like software, telecommunications, financial services, consumer products, B2B, insurance, education, healthcare, energy, and utilities.We also work with the industries targeted by the Salesforce Foundation, higher education and nonprofits.”
  • “Companies are looking to transform the way they connect with customers, partners and employees to thrive in today’s connected world,” said Ryan Ellis, VP, Product Management, Salesforce1 Platform & AppExchange, Salesforce. “By leveraging the power of the Salesforce1 Platform, Amplifinity provides customers with the proven social, mobile and connected cloud technologies to accelerate business success.”

Visit us at Dreamforce, September 15-18, at booth N #2015 to learn more about the integration.


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About Amplifinity

Amplifinity’s referral amplification software turns customer, employee and partner advocacy into revenue. Our platform provides complete referral tracking and management with 100% accuracy so none are missed. Enterprises like ADP and DirecTV trust Amplifinity to enable high-quality acquisition while providing an engaging, fully-branded experience for their advocates.


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About Salesforce AppExchange

Salesforce AppExchange is the world’s leading enterprise apps marketplace that empowers companies to sell, service, market and engage for the Internet of Customers. With more than 2,700 partner apps and more than 3 million customer installs, it is the most comprehensive source of social, mobile and connected cloud apps for business.